Creating a Viral TikTok Video
In this article, we will analyze the features of viral content, as well as topics that are most often in demand among TikTok users. In addition, you will receive step-by-step instructions for creating a viral video.
What you need to know about viral content
Before creating a viral video, it is important to clearly understand its features. 90% of success here depends directly on the content, which must be catchy and exciting. The task of any blogger or business is to make the clip so interesting that it is popular with viewers. For this, the video should be understandable to a large number of users and evoke vivid emotions (for example, laughter, nostalgia, indignation).
Catalysts for the viral effect:
- Make a funny or touching video with which users will want to share their feelings with loved ones. It can be beautiful macro photography of flowers or a song sung to the guitar.
- Create stuff that will provoke a lot of conversation. Pick a contentious subject, such as "Should I migrate to another country?"
- Share informative films with a wide audience. It may say anything like "Delicious Mulled Wine Recipe" or "Effective Exercises for Weight Loss."
- Post a video on the topic of the day. Track the latest news and shoot the reaction to them.
- Surprise people with your video. Tell or show viewers something amazing to make them want to leave a comment and repost.
Recipes for viral creatives for TikTok
Let's look at the topics and formats that are most suitable for viral content.
Interesting possibilities for people
It can be either an entertainment video or an advertising integration. Good examples include a person juggling candy, throwing business cards, or playing an unusual musical instrument.
Sports tricks
Performing non-trivial extreme tricks is exactly what will surely interest the young TikTok audience. In this case, you can do without scenario frills. The main thing is to shoot a high-quality video from the right angles and choose the right image and music.
Children
A child in the frame can perform a dance or a popular song, or parody a scene from a cartoon or TV series. Videos in which children perform any “adult” actions look pretty funny. For example dyeing eyelashes, going to work, and preparing dinner for the family.
Animals
This is another win-win option that opens up new horizons for creativity. You can make a video of a tiger or zebra at the zoo, come up with a monologue on behalf of your dog, or just show a yawning cat. In any case, videos with animals in the frame have a high chance of becoming viral.
Revelations
You can create a duet or use the Stitch feature to counterargue a video made by another tiktoker. An alternative is to create a video debunking a popular myth about your topic. For example, if you are a beauty blogger, post a video titled "Hair Shouldn't be Washed Every Day: True or False?".
Cases from life
The task of a tiktoker is to show ridiculous situations or interesting moments from life. It can be both improvisation and scripted videos. The point is for the audience to recognize themselves or their friends and relatives in the characters.
Experiments
It is not only about chemical experiments, but also about social experiments. Now on TikTok, a lot of likes and comments are gaining videos about a certain life situation and demonstrating the reaction of others. For example, when a person desperately asks for help or behaves strangely on the street.
How to create viral content
Now consider a step-by-step plan for shooting a viral video.
- Make a plan. Decide why and for what audience you want to shoot your video. Your goal may be to attract new subscribers, increase loyalty, or increase sales. After that, analyze the target audience: what is relevant for it, and what triggers should be used. In the future, the theme, presentation, and script are chosen precisely with this plan in mind.
- Write a script. It should include a catchy opening, plot development, and a surprise/impressive ending. When developing a script, ask yourself the following questions: “Why will they want to watch my video to the end?”, “What will make users repost, leave a comment?”. Focus on your intended audience, then shock and impress them. Ideally, try to convey a certain message to the audience.
- Take a video. Take care of a suitable location, background, and necessary accessories for the implementation. It is equally important to finding quality equipment: camera, tripod, lighting, lavalier microphone. For an interesting change of angles, you will most likely need an assistant.
- Post content. If necessary, add popular music to the video that will convey the mood of the content, and use trending effects and filters. Add relevant hashtags and a description to your videos, such as a call to action or a question.
Instead of a conclusion
In this article how to viral on tiktok conclusion, Viral content is your chance to get new viewers and increase the activity of existing subscribers. We recommend that you carefully consider all the nuances described in today's article: choose a popular topic and format, take into account the target audience, write a script, and prepare equipment and props for shooting. Then your chances of making the video viral will increase many times over!
Do you have questions about how to find your ideal niche? Let us know in the comments below!
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